WELCOME TO
Founded in Amman in December 2021 by Moe Bseiso, Kloud Virtual Concepts is a vertically integrated, multi-brand cloud kitchen and virtual restaurant company. It started with one burger brand, Burger Bombs, and now operates 26 virtual brands, and growing.
Every brand in the portfolio is created, owned and operated in-house. The brands exist only for delivery and share one kitchen, one team, one purchasing system and many of the same ingredients. Kloud runs the whole chain itself, from concept design and recipe development to kitchen operations and customer service.
The portfolio includes 22 individual restaurant brands, each with its own menu and identity, and 4 multi-brand concepts: The Food Court, The Breakfast Court, Chef’s Choice and Krave by Kloud.
The Food Court is our flagship virtual food court. Customers choose dishes from several of our brands, put them in one cart and receive everything together in one delivery.
The Food Court is our flagship virtual food court, bringing our restaurant brands together in one cart, with one delivery.
Customers can mix and match cuisines in a single delivery, solving the problem of varied preferences while maximizing operational efficiency and brand reach.
Every brand exists as a standalone restaurant on all major aggregator platforms and Kloud’s own web-based ordering site, while also being available collectively under the flagship brand, The Food Court.
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Kloud Concepts was designed for operational sustainability — not just in packaging, but in how we build and run each brand.
Waste is one of the biggest threats to profitability and quality in the restaurant industry. Traditional operations often suffer from overstocking, inconsistent prep, and unused inventory — all of which eat into margins and compromise freshness.
We’ve engineered our system to avoid that.
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Cross-Utilized Ingredients: Most of our brands share a common box of ingredients. This reduces overordering, simplifies inventory, and keeps waste to a minimum.
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Smaller Footprint: No dining rooms, no unused space — just purpose-built kitchens that run lean.
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Lean Supply Chain: We prep in bulk across brands and use centralized ordering to reduce spoilage and excess.
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Evolving Packaging: Our packaging is continuously optimized for durability, efficiency, and lower environmental impact.
By eliminating waste from the inside out, we protect both our margins and our food quality — at scale.
Our Growth Story
2021
Launched with Burger Bombs, the first virtual brand.
2022
Added 6 new brands, including The Food Court, the region’s first virtual food court, reaching 7.
2023
Added 5 new brands, reaching 12.
2024
Added 6 new brands, reaching 18.
2025
Added 5 new brands, reaching 23.
2026
Added 3 new brands, reaching 26 virtual brands, and growing.
Follow us @thefoodcourtjo
